1.Shorts will offers users to make small videos inside the YouTube app,
2.Google will take advantage of its licensed large catalogue of music,
3.TikTok was launched globally in 2018 and is popular among teens,
YouTube :- is reportedly working on a feature that will enable users to make TikTok-like short videos. This feature is currently a work in progress and is expected to launch by the end of 2020. It is reported to be called ( Shorts) and YouTube looks to combat TikTok competition with this feature TikTok has amassed a huge following since inception a few years ago given its short video format and YouTube is looking to offer something similar for creators to dabble in.
The Information reports that YouTube is working on the Shorts feature and looks to released it as a part of the mobile app. This will reportedly be in the form of a special feed that will include a list of short video clips made by users, Google also has the advantage of a large catalogue of licensed music and songs that can be used by creators to make content. This isn’t the first the Google owned app has aped features from rivals. YouTube also introduced “Instagram Like Stories feed on YouTube” for creators to post photos and content in a systematic feed”